Archive for October, 2008

Don’t use Brick and Mortar Metaphors for Online Business

Thursday, October 30th, 2008

Lately I’ve been becoming more and more tired of the way many online businesses are operating as if they were a brick and mortar business. Specifically, the concept of processing fees and business hours.
Alaska Airlines, for example, charges a $25 “processing fee” to transfer frequent flier miles from one account to another. I don’t think […]